+1 978-451-6177

524 Main St, Acton, MA 01720, USA

©2018 by The Brookeside Group, Inc.

CUSTOMER JOURNEY MAPPING

Journey to "Wow!"

How do you create a customer journey that separates you from the pack? Our Customer Journey Mapping workshop is a focused, tactical strategy session on how to manage customers and enhance a specific customer process to create exceptional customer service. During this session, your team will identify an important customer persona and map out their defined customer journey using a large process map.

During the workshop, participants will:

  • Create a single, cross-business unit view of the customer experience.

  • Brainstorm what the client is doing, thinking and feeling about the journey.

  • Identify key growth enablers, e.g., talent, data, processes, measures.

  • Highlight “Moments of Truth” where extra effort should be applied.

INTERESTED IN A WORKSHOP?