Tom CatesJun 17, 20194 min readThe Science of LoyaltyThe Science of Loyaltyâ„¢ As a young consultant I spent much of my time conducting qualitative and quantitative customer research for my...
Tom CatesMay 6, 20193 min readFour Definitions of Success: Internal ProcessWhen you envision success, what is it that you see? Do you picture revenue growth and profit margins? Then your definition of success...
Tom CatesApr 16, 20192 min readFour Definitions of Success: Financial MeasurementLast time we talked about how your definition of success defines you, and explained that most definitions of success fall into four...