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Tom Cates
- May 6, 2019
- 3 min
Four Definitions of Success: Internal Process
When you envision success, what is it that you see? Do you picture revenue growth and profit margins? Then your definition of success will primarily focus on Financial Measurement. Do you imagine your company as a trusted advisor to your customers, dedicated to building relationships with individuals that will last 10, 20, or 30 years? Then your definition of success will most likely gravitate towards Customer Experience. However, if when you think about success, you foresee
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Tom Cates
- Apr 16, 2019
- 2 min
Four Definitions of Success: Financial Measurement
Last time we talked about how your definition of success defines you, and explained that most definitions of success fall into four overarching categories: Financial Measurement Customer Service Internal Process Internal Learning These four metrics, first discussed by Kaplan and Norton, can also be combined into a fifth definition of success, namely a Balanced Scorecard, where the leadership of a company seeks to grow in all areas, instead of just one. This is a concept we wi
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